KSD logo About KSD Branding Environment Literature Wine Packaging Other Packaging Contacts Scribblings
         
Orlando Wines
Jacob’s Creek
         
We have been involved with this product for almost two decades. It is now Australia’s largest wine brand sold in 53 international markets. Also charged with the responsibility of adapting the Core to the Reserve and Heritage Collection. This involved design embellishment that sought to maintain the familiar and respected brand personality whilst repositioning it at higher price points. Feedback from the trade, journalists and consumers suggest that Jacob’s Creek packaging is playing an important part in the brand’s ever growing success.